Founders & CEOs Post Templates

We just made the decision to stop building [Feature/Product A] and shift 100% of our focus to [Product B]. As a founder, this is the hardest type of decision to make. Here is why we did it: 1. [Insight 1] - Customer usage data showed [Option A] wasn't retaining, but [Option B] was. 2. [Insight 2] - Market signals indicated [market shift or competitor action]. 3. [Insight 3] - Our team energy was split. Focus is a startup's only real competitive advantage. It hurts to throw away [number] months of code. But it hurts more to build something nobody wants. If you are currently deciding whether to pivot, look at [one metric to monitor]. Have you ever had to kill a product you loved? How did you know it was time?

[Number] months ago, [Company Name] was just a Figma mockup and a rough Google Doc. Today, we just reached [Milestone, e.g., 10,000 active users / $50k MRR]. Here are 3 unconventional things that got us here: 1. Doing things that don't scale: I personally onboarded our first [Number] users via Zoom. 2. Ignoring [popular market trend/advice]: We focused entirely on [niche focus] instead. 3. [Unconventional factor]: We shipped [Product/Feature] in 2 weeks instead of waiting for it to be perfect. We are still only [Percentage]% of the way to our ultimate goal, but taking a moment to celebrate the team. To the next milestone! 🚀

We are growing the team at [Company Name], but we have one hiring filter that standard resumes never show: [Define principle, e.g., Extreme Ownership / High agency / Practical curiosity]. Here is how we test for this in our interview process: - We don't ask: "[Standard behavioral question]" - We ask: "[Your unique interview question]" Why this matters: In a startup, you don't have time to micromanage. You need people who can [ideal behavior]. If you're building a team, what's the one attribute you refuse to compromise on?